What Is Digital Strategy?

Great little reminder even for me, sit back and think about it… Then break it down.

Found it on the Digital Buzz Blog.

It’s interesting to look at how a strategy brain works, more so, the transition of traditional strategists or other agency types who are getting into digital strategy… So, I thought it would be great to share this SlideShare presentation from my mate Julian Cole, who’s the digital strategy director at BBH in New York. The presentation provides a pretty simple framework for digital strategy thinking and the process to get good ideas out… It’s smart… Read it. Learn it. Practice it. Make awesome work.